A historic 新澳门六合彩内幕信息 Davis logo gained renewed attention last year when ESPN showed football coach Dan Hawkins on the sideline of the Aggies鈥 first-ever Division I playoff game, proudly pointing to the 鈥淐A鈥 on his cap.
新澳门六合彩内幕信息 Davis Intercollegiate Athletics, which has totally embraced the logo since then, enters the fall season with a promotional campaign in which 鈥淐A鈥 stands for 鈥淐hampion Aggies鈥 (the campaign鈥檚 title), 鈥淐ut Above,鈥 鈥淐ollectively Amazing,鈥 鈥淐ourage Always鈥 and 鈥淐hallenge Accepted.鈥
FOOTBALL: #GOAGS!
- WHAT: Aggies vs. Montana Grizzlies (and the Running of the First-Years right before kickoff)
- WHEN: 1 p.m. Saturday (Sept. 28)
- WHERE: 新澳门六合彩内幕信息 Davis Health Stadium
Look for the terms with action photos of our student-athletes in advertising and on banners and even wrapped on a Unitrans bus. And check out the , complete with a tagboard of the latest Aggie Athletics-related posts from social media.
The logo 鈥 in which the 鈥淎鈥 is inside the 鈥淐鈥 鈥 represents the early history of the university itself, said Mark Honbo, assistant director of communications in Intercollegiate Athletics, in an article posted to the department鈥檚 website in March.
In 1922, the University Farm began offering four-year degrees and as such became known officially as a Branch of 新澳门六合彩内幕信息 Berkeley鈥檚 College of Agriculture. 鈥淭he appellation 鈥楥alifornia Aggies,鈥 or 鈥楥al Aggies鈥 for short, surfaced around this same time, replacing the 鈥楧avis Farmers鈥 nickname,鈥 Honbo wrote.
The Block CA Society also came into existence in 1922 and its symbol became a de facto logo for 新澳门六合彩内幕信息 Davis Athletics, although the shape and size varied in almost every use, according to Honbo.
For varsity letters given to student-athletes, the university used an octagonal 鈥淐,鈥 while the most common 鈥淐A鈥 athletics logo featured a block C enclosing a horse鈥檚 head and three wheat stalks 鈥 a nod to the mustang symbol of the university and its agricultural roots.
Other iterations, according to Honbo:
- The baseball team鈥檚 鈥淐A鈥 with a comet-tail 鈥淐鈥 (the letter鈥檚 backside has a point), perhaps inspired by the Cincinnati Reds), used on Aggie players鈥 caps from 1958 to 1998.
- The football team鈥檚 鈥淐A鈥 with no tail on the 鈥淐,鈥 used on helmets in the late 1960s and early 鈥70s before the team switched to a script 鈥淒avis鈥 that lasted for more than a quarter century.
C-horse logo survives
In 1999, the university rolled out a new family of campus logos and marks, including the C-horse: a mustang鈥檚 head inside a horseshoe-shaped 鈥淐.鈥 This logo remains a 新澳门六合彩内幕信息 Davis Athletics mark.
Honbo takes it from there: 鈥淚n more recent years, several 新澳门六合彩内幕信息 Davis teams brought back the comet-tail 鈥楥A鈥 on an unofficial basis, while outlets like 新澳门六合彩内幕信息 Davis Stores and the Davis Sport Shop carried apparel with the logo.
鈥淭he baseball team reinstated the mark on its caps in 2018. That summer, the comet-tail 鈥楥A鈥 became an official logo for the athletics department, to be licensed and branded on its uniforms and gear for all sports.鈥